NEW THEME

New Theme - Locked Away

We have decided on a new theme for our music video, while we were originally doing Teenage Dirtbag by Wheatus, we recently also decided to change our song. This time we have changed our song to Locked Away by R. City ft Adam Levine. Our new theme will be Bonnie and Clyde.

Some research on Bonnie and Clyde will need to be conducted to ensure we portray the idea of them right, and to decide whether we want to modernise the portrayal of Bonnie and Clyde. There are several ways we can research these two notorious gangsters and known to be lovers.

• To watch the film 'Bonnie and Clyde' by Arthur Penn
• Look up 'Bonnie and Clyde'
• As we have already analysed the lyrics, look for ways to incorporate this into our music video
• Create the storyboard

By Danniella Chapman

R.City - Locked Away ft Adam Levine Lyric Analysis

By Danniella Chapman

Meeting Minutes - 8/12/16

Song Choice Change

Music Video Change – 1/12/2016

We decided on the 1/12/2016 to change the song we were going to use for our music video. Originally we had chosen to use Teenage Dirtbag by Wheatus, however after a recent survey with an audience between ages 17-18; it was revealed they thought it was too close to the original music video. Not wanting to go on that idea we tried several ways to think how we could change the music video, and after several attempts we couldn’t pick an idea for the music video so instead decided to change the song.

Picking a new song wasn’t particularly easy as none of us could pick a song from the previous list we had made, so we decided to put our names on sticky notes and pick between a list of three that we had all chose and narrowed the choices down to U Know You Like it, Panic at the Disco we was then left with Locked Away by R. City ft Adam Levine. We decided on this song due to the story behind it and the way that it can be told. Unlike with Teenage Dirtbag we were only able to tell one type of story line with the music video, however with Locked Away there are multiple story lines we could have gone with and we decided to do a Bonnie and Clyde theme, playing on the idea of these criminals.

By Danniella Chapman

Teenage Dirtbag Storyboard

Here is our storyboard for Teenage Dirtbag. This is only a couple of the storyboards as we had decided half way through drawing them to change our idea due to the audience feedback. They thought that it was too similar to the original music video.  The storyboard was drawn up by Nathan Gilbert.

By Danniella Chapman

Amateur vs Professional

Students Work (Amateur)

Actual Music Videos (Professional)

Music Video Analysis

These are two different music video's, one of which was done before. There's one thing that both music video's have in common, and this is the song which is WINGS by Macklemore x Ryan Lewis. 

There are however differences within the music video's, as students they don't have access to be the best quality cameras and software as someone such as Macklemore who are available to give some of the best director, and pay for the best cameras and software. In the students work they don't use many effects on the shots and scenes, however in the professional work they use a constant sepia effect, most likely to make it seem more sad and to create emotions for the audience. Transitions for shots run a little smoother in the professional music video since they have higher quality software, in the students work they are shaky and not as smooth. Since the music isn't coming straight off from productions, the sound isn't as great quality either. Where as from music videos its coming from the artist themselves. At the end of the video, the sound cuts off straight away instead of fading out, which causes an abrupt end to the music on the students work.

The sound quality from the professional music video is the best, as you can even hear even the lightest of steps. The professional music video is more clear as well since they enhance the rain drops and slow it down. The music video's are quite similar as well when looking at the narratives. So you know the students music video looked toward's this one for inspiration. A sepia effect is used for the professional music video as a child walks through a rough neighbourhood, this is used to create an old type of feel to the music video and to make you feel sorry for him.

By Danniella Chapman

Meeting Minutes - 1/12/16